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About Shawn Ghomi

Over ten years inside dealerships,
now working for you.

Shawn spent more than ten years inside franchise dealerships, including as a Hyundai General Manager. Simplified Auto puts that operating perspective into practical education, free deal reviews, and one-on-one explanations.

Shawn Ghomi, founder of Simplified Auto

Former Hyundai General Manager

Over ten years running dealership operations

The operating perspective

A car deal connects more departments than the customer should have to decode.

Sales, the finance office, service, parts, and the business office each touch your deal. To the buyer they look like separate moments. Inside the dealership, they're one connected transaction.

Sales

Vehicle selection, customer needs, offers, and the purchase decision.

Financing and insurance (F&I)

APR, term, payment, lender programs, protection products, and contracts.

Business office

Funding, paperwork flow, transaction accuracy, and accounting outcomes.

Fixed operations

Service, parts, ownership considerations, and the experience after delivery.

Customer experience

How dealership processes feel from the customer’s side—and where confusion starts.

Leadership

Former Hyundai General Manager with operating responsibility for Fortune 500 and private-equity-backed companies.

Why Simplified Auto exists

You deserve more than disconnected answers.

Vehicle choice affects financing. Financing affects the total cost and available incentives. A trade-in can change the cash picture. Add-ons and contract terms can materially change what you're agreeing to. Simplified Auto exists to help you see those connections before you decide.

The experience behind the guidance

Leadership
Former Hyundai General Manager
Experience
Over ten years in franchise dealerships
Prior certification
Previously certified by the Association of Finance & Insurance Professionals
Operating background
Managed dealership operations for Fortune 500 and private-equity-backed companies

What Shawn does now

Education with a real point of view.

This isn't vague, play-it-safe information. Shawn explains the available choices, identifies meaningful concerns, and says which option appears more suitable based on what you share.

  1. 01

    Explain the vehicle, financing, trade-in, add-ons, proposal, and paperwork in plain language.

  2. 02

    Compare meaningful options based on your circumstances and the offers actually available.

  3. 03

    Identify tradeoffs or concerns and give an individualized professional opinion.

  4. 04

    Keep every final vehicle, dealership, financing, and transaction decision with you.

Car parked on the California coast at dusk

Clear boundaries

You stay in control of the transaction.

Simplified Auto does not contact dealerships, negotiate, communicate on your behalf, or represent you in a vehicle transaction. Shawn's role is to review, explain, compare, and offer a professional opinion.

Simplified Auto does not guarantee pricing, rates, approvals, savings, availability, or any particular outcome, and it does not provide legal, tax, lending, or investment advice.

Free, personalized guidance

Make the next car decision with the full picture.

Bring the offer, the question, or the decision you're weighing. We'll help you understand the tradeoffs; the final choice remains yours.